Gemius – founder of the gemiusRanking PT web site – is a global company and the no. 1 choice in the EMEA region in providing consultancy and expertise on the digital world. With over a decade of market experience, we are not only a global pioneer of the hybrid methodology for online audience measurement, but also a reliable partner for the clients, providing data, solutions and recommendations in the area of planning and delivering effective online campaigns, websites’ monitoring and analysis as well as using the internet as a communication channel.
The development of knowledge is an essential part of Gemius' core mission: we support knowledge driven business decisions. We support our clients in taking expertise driven decisions, what helps them succeed in the digital world and make the most of their investments in online marketing channel. The information that Gemius provides is the basis for everyday marketing and e-commerce activities of nearly two thousand satisfied clients from automotive, finance, pharmaceutical, telecommunications, commerce, FMCG and IT industries, the leading advertising agencies and ad networks, media houses as well as publishers and advertisers all over the world.
We run our studies basing on own innovative and complete methodology and technological infrastructure. Gemius employs around 300 experts, including IT specialists, mathematicians & researchers, who are always ready to support clients' business. Monthly, Gemius analyzes 300 billion events occurring in the virtual reality i.e. page views and clicks made by the internet users.
Gemius operates on 30 markets in Europe, the Middle East and Africa, from Portugal to United Arab Emirates and some of our solutions are available to buy from any place in the world. With our headquarters in Poland, local offices in seventeen countries, and local partners in Belarus and Israel we cooperate with industry organizations dedicated to global, as well as local development of the internet market.
Gemius focuses on high-quality, ethical research and that is why all our studies are conducted with strict adherence to the ICC/ESOMAR international code of conduct.
Read more about Gemius SA.
Marktest- created in 1980, Marktest is the leading company for media research in Portugal. It is part of Marktest Group, built by seven specialized companies in the area of market research, software development and data processing. It is the largest Portuguese group with national and international projection in this area, exporting media planning and media research analysis software to more than 25 countries. It has been measuring internet presence at Portuguese market since 1988 and has developed its own measurement tools, such as a software meter for user-centric panels. The company also audits internet traffic of main Portuguese publishers, through site-centric tools. The monthly web traffic ranking published since 2007 is the market standard.
For more information go to www.marktest.com.